All features

CRM (Pipelines & Playbooks)

From first inquiry to loyal patient — every stage visible.

6

access levels

2

playbook triggers

Auto

WhatsApp lead capture

CRM (Pipelines & Playbooks)

Overview

Track every clinic inquiry from first touch to booked appointment on customizable kanban pipelines. Playbooks auto-create follow-up tasks when leads arrive or move stage, and the WhatsApp chatbot feeds new items straight into your default pipeline.

Custom pipelines for leads and recallsPlaybooks with automated tasksAI agents for nurture sequencesTeam assignment and performance views

Lead sources into your pipeline

Illustrative — every channel lands in the same board

Inquiry sourcesWhatsApp chatWebsite formWalk-inReferral
New
Contacted
Qualified
Booked

When a lead enters Contacted

  1. 1Auto-create call task for the owner
  2. 2Due in 24 hours
  3. 3Log completion on the timeline

Real-world use cases

1

WhatsApp inquiry to pipeline item

The Wasl chatbot captures name and interest from chat and creates a CRM item in your default pipeline — no copy-paste from messages.

2

Stage-based nurture

When a lead moves from New to Contacted, a playbook assigns a call task to the owner with a due date — so follow-up never depends on memory.

3

Multi-team handoff

Reception creates the item, marketing nurtures in a shared board, and front desk books when the lead hits Qualified — all with role-based visibility.

4

Recall campaigns

Import or create items for lapsed patients and move them through a re-engagement pipeline with timed playbook steps.

What you get

Kanban, list & calendar views

Board drag-and-drop, sortable list, and due-date calendar — switch views without losing filters.

Playbook automation

Triggers on item created or stage entered; steps create call, task, email, or meeting actions with assignee rules.

Six-level access control

Guest through Owner membership on spaces and pipelines — guests see only items assigned to them.

Custom fields

Extend items with clinic-specific data — text, select, date, and more — defined once, used on every lead.

Activity timeline

Every call, note, stage change, and system update logged on the item with actor and timestamp.

CRM AI assistant

In-context AI chat on the board helps draft follow-ups and summarize pipeline activity.

How it works

  1. 1

    Set up your pipeline

    Create spaces, pipelines, and stages that match how your clinic converts inquiries.

  2. 2

    Capture and assign leads

    Items arrive from WhatsApp, manual entry, or import — each with owner, value, and contact details.

  3. 3

    Automate and close

    Playbooks create follow-up tasks; your team moves leads to Booked and hands off to scheduling.

Need implementation details, APIs, or workflows?

Read the full documentation

Related modules

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